The Versatile Salesperson (VSP) is one of the core programs that make up Wilson Learning’s Sales Effectiveness: Advantage at the Customer Interface suite. VSP features an array of fully integrated learning components: proven interpersonal versatility selling content delivered using a classroom-based, e-learning, or blended learning approach; application workshops; coaching Webcasts and other activities; reinforcement tools and resources; and a leading-edge Web portal — where it all comes together.

OFFERING OVERVIEW

While it’s true that people love to buy, people buy from people they’re comfortable with. As such, salespeople who can adjust their selling styles to customers’ buying styles have a win-rate advantage. This is because interpersonal versatility is key to closing more business.
Wilson Learning’s VSP can stand on its own or complement a successful sales process — such as that featured in our The Counselor Salesperson offering — by enabling salespeople to differentiate themselves by selling the way customers like to buy.

OFFERING DETAILS

Through the use of Wilson Learning’s Social Style Profile, an assessment tool that measures perceived Social Style and versatility, VSP helps salespeople excel at the customer interface by enhancing their versatility in the sales process. Salespeople learn how to quickly recognize the four Social Styles, as well as the needs and expectations associated with them, then adjust their behavior to bring about more direct, open communication with customers and prospects. These advanced interpersonal relations skills, coupled with a consultative selling approach, lead to more wins, increased customer satisfaction, and repeat business.